149: How Michelle Capizzi Shifted Into Having a Successful Abstract Art Business
Are you curious about transforming your interest in art into a true commitment as an entrepreneur, yet find it hard to believe you can have a successful art business?
Maybe when you were a child and got asked what you wanted to be when you grew up, you said you wanted to be an artist. Then, eventually, someone said something that put a damper on your dream, which still exists decades later.
The images of the starving artist, poor poet, or struggling actor run rampant in our culture. And it seems the existence of an entrepreneur who’s bucked that imagery and is making real money as an artist is rare.
Well, let me (re)introduce you to Michelle Capizzi, a current client and past guest on the podcast. Over the last couple of years, she’s taken her love of abstract art from casual interest to unwavering commitment and turned it into a thriving business.
In this episode of Time to Level Up, you’ll learn how Michelle went from interested to fully engaged in having an art business. Through this case study, she’ll teach you the big thinking mindset shifts she’s made, how she earns from commissions, the most important thing to do if you’re thinking about selling your art one day, and much more!
What’s Covered in This Episode About Successful Abstract Art Business
4:57 - How things have changed since the beginning of Michelle’s business
8:19 - Mindset shifts that had to happen for opportunities to appear for Michelle
13:37 - Struggles that Michelle still faces in her business and how she makes money from commissions
16:35 - Who Michelle’s ideal client is and the real magic of what she does
21:32 - How Michelle shifted into bigger thinking while making the leap from interested to devoted
22:53 - The first step to going all-in after being interested in starting your own art business
29:16 - What you shouldn’t worry about when starting an art business and how Michelle defines thinking big
Connect with Michelle Capizzi
Michelle has always looked at the world through her own lens. Getting back into the studio full time has been a whirlwind experience, but now she’s here to stay: paint, create, dance, drink wine, and laugh out loud. Before Michelle’s return, she had been busy figuring it all out and learning to trust herself. Her experience as a Graphic Designer, Art Director, Fundraiser, Stylist, and Volunteer has shaped her into an independent thinker. Being a mother of three sons and wife has given Michelle the gift of a lifetime and taught her about love and appreciation.
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Mentioned In How Michelle Capizzi Shifted Into Having a Successful Abstract Art Business
She Thinks Big by Andrea Liebross
Quotes from this Episode of Time to Level Up
“I've always wanted abstract art to be something that is attainable for everybody.” - Michelle Capizzi
“As a creative person, the more you do it, the more you crave it. It's like exercise when you get in the groove and have an endorphin rush.” - Michelle Capizzi
“You've got to see yourself as legit like, ‘What I'm doing is worth it. People need what I have. People get what I have. And even if they don't, eventually they might.’” - Andrea Liebross
Liked this? You'll Enjoy These Other Time to Level Up Episodes
Bonus EP #2: Why Now Is the Time to Invest in Yourself with Michelle Capizzi
141: She Thinks Big: The Experience of Writing a Book for the First Time
144: Committed or Merely Interested? The Power of Extraordinary Commitment for Big Results
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