230: Why Leadership Is the Key to Growing Beyond You

If you want to step fully into your power as CEO, you must lead, not just keep the wheels turning in your business. This is where things really start to shift and where you start to realize how powerful your influence can be as a business owner.

But leadership isn't just about giving orders. It's about setting the tone, shaping the culture, and defining the direction of your business. Yet many entrepreneurs get stuck in the weeds of managing, overlooking, or misunderstanding their critical role as a leader.

In part three of our four-part miniseries on She Thinks Big, we’ll unpack this role and delve into how to move beyond micromanagement and into true leadership. You’ll discover how embracing being a leader empowers your team, clarifies your vision, and builds a thriving business beyond your direct involvement.

What’s Covered in This Episode on Leadership Is the Key to Growing Your Business

3:12 - Why this topic matters and the primary role and core function of a leader

7:19 - Leadership pitfalls you can default to that you must avoid

9:15 - How you set the tone and direction of your business’s culture as its leader

10:34 - Questions to help you stay in leadership mode

12:11 - Your next steps to help you solidify your role as leader

Mentioned In Why Leadership Is the Key to Growing Beyond You

She Thinks Big by Andrea Liebross

Andrea’s Links | Book a Call With Andrea

Quotes from the Episode

“Leadership is really more about influence, setting expectations, modeling values. It’s about making the hard calls even when they’re kind of unpopular.” - Andrea Liebross

“When you step into leadership, you get to define what makes your approach special.” - Andrea Liebross

“True leadership isn’t domination; it’s clarity. Sometimes clarity means making decisions that not everyone will love, but that everyone will respect.” - Andrea Liebross

“If you're not clearly in the leader role, someone else will unconsciously fill it. Or worse, no one will. That leads to friction. Not freedom.” - Andrea Liebross

“When the leader is solid, you're finally able to rise into your visionary role where the real CEO work begins.” - Andrea Liebross

Links to other episodes

229: Why the Manager Role Is Crucial to Business Growth

228: How to Build a Team That Stops Needing You For Everything

219: How Your Goals & Support Needs Evolve with Your Business with Whitney Vredenburgh

195: Growth vs Scale: How to Decide When (& Who) to Hire in Your Business

194: Growth vs Scale: The Five Essential Roles in Your Business

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